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HopSkip Monthly Market Analysis- August 2022

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August 29, 2022
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Every month HopSkip analyzes data from around the meeting and events industry to understand trends in the market. HopSkip picks a few of the most relevant trends from research conducted throughout the month and we share those data points with the rest of the community.  


 

HopSkip Market Analysis: August 2022

 

77% of planners are saying that finding hotel availability, proposal response time, and hidden fees/calculating total projected cost are their top three current challenges faced when sourcing meetings today.

Source: HopSkip Planner Challenges Survey


MMA July and August_2022 (1)

What this tells us:

Planners are facing three main challenges today when sourcing meetings and events from hotels.  Two of the three most common challenges are; being able to find hotels that have their meeting dates available and the amount of time it is taking for hotels to respond to the planner's request with a proposal.  These two challenges are not surprising due to hotels being short on staff combined with an increase in demand from all of the COVID-10 cancellations.

The third most common challenge, "calculating hidden fees and total projected cost," is something that we're seeing more and more planners note as a challenge.  Due to the different taxes and fees that each state and hotel may have, this can be a very tedious and daunting task for many planners.  

 


Every month HopSkip analyzes data from around the meeting and events industry to understand trends in the market. HopSkip picks a few of the most relevant trends from research conducted throughout the month, and we share those data points with the rest of the community.  

 

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