This post is part of the HopSkip Planner Spotlight Series where HopSkip spotlight's planners across the industry to bring awareness of how they adapted to COVID-19, communicating and lessons learned and sharing how they are viewing the meetings and events industry in a post-pandemic world.
Name: Laura Gamer
Company Name: MC&A
Job Title: Account Executive
Years of Experience: 10
How were you able to adapt during COVID-19 when the meeting and events industry got disrupted?
We made a huge effort to stay in communication with our partners and clients over the past year & a half. By maintaining open lines we felt very in touch with the comfort levels for our partners & the group attendees which made launching programs on a new platform much more fluid. Additionally, we used the time to strategize on how to most effectively work with the new norms opposed to against them. We also were able to use some of the 'quiet time' to create / produce colterol that our clients have been LOVING.
As a planner, what was the number one thing you learned over the past year?
Patience. In this industry, we are often on the GO all of the time, but by trusting in the timing and our abilities we have begun to see amazing events blossom which are not only beautiful & fun, but most importantly- safe.
Is there anything you are changing in your planning process moving forward as a result of the pandemic?
There is certainly more time and attention dedicated to the safety precautions required, but for the most part, a good planner is always thinking about how to best organize a space and create a meaningful intention - lately safety has been at the forefront but it does not detract from the celebration when planned correctly!
This post is part of the HopSkip Planner Spotlight Series where HopSkip spotlight's planners across the industry to bring awareness of how they adapted to COVID-19, communicating and lessons learned and sharing how they are viewing the meetings and events industry in a post-pandemic world.
